Genre
protagonist - main character
title/font and branding e.g. toy story
eye catching straight forward features
invite you to ask questions about the narrative
release date
credits/official details - cast crew - director
producers
tag line
Visual impact
title - prominent and clear
large eye catching images, clearly linked to genre, character, and setting
a tag line - catchy phrase or slogan about the film
name of the studio and production company or logo
DVD poster - often suggests extra features or awards
Teaser poster - released before the release of the film, offers little reference to narrative
Main poster - often dominated by one or two images - including key information, can be altered or changed during the campaign
e.g. the Harry Potter posters...
Lucy :)
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