RESEARCH & PLANNING - Research and planing

Primary research:

• Questionnaire – we made a questionnaire to find out what our target audience thought of our genre, plot etc - this is an example of Qualitative data
• Interview with actors – we interviewed our actors to found out what they thought about our filming and the techniques used etc – this is an example of Qualitative data
• Facebook poll – this poll was made to find out what our audience thought was the best genre type for a film – this is an example of data Quantitative data
• Analysing trailers – we used YouTube to analyse trailers of different genres so that we could learn the generic conventions for a trailer of a particular genre. We found analysing trailers extremely helpful when planning our trailer. We have decided to use some bits of trailers and clips that we have seen in our own trailer for example: when the female lead drops her books in Freaky Friday, the transitions in Golden Compass, the bag backing scene in Twilight and the differences in colour contrast in Gilmore Girls

Secondary research:

• Google – get images, search for non copy right music, search for sound effects
• YouTube – searching for trailers so we could improve our film ideas and see new camera and transition techniques
• Freeplay – this is where our soundtrack is from – we looked at a lot of music both finding five that we thought fitted our trailer, we then narrowed it down to just two and our editing processed. We have now decided on the finale soundtrack
• OCR blog – I used this to find out information about the length of our trailer, there are common questions on here which were very helpful to us. It is from this blog that we got the idea to do a directors commentary

Storyboards:

We found our storyboards very useful when filming, we tried to follow them as closely as we could but some extraneous varibles such as the weather causd us to move away from the slightly at some points. We have to change the outdown picnic scene to can indoor scene and the letter-post box scene to a university scene. We have however tried to keep the camera angles and shot transitions etc the same.

Primary research: involves the collection of data that does not already exist
Secondary research: involves the summary, collation and/or synthesis of existing research
Quanitative anaylsis: analysing research in terms of quality
Qualitative anaysis: analysing research in terms of quantity

Rach.