Friday, 26 February 2010

RESEARCH & PLANNING - Tag lines

We have been thinking in our group about tag lines. A tag line is a variant of a branding slogan typically used in marketing materials and advertising. An example of a tag line is for the film Ocean's twelve the tag line is 'Twelve is the new eleven'

I thought has our film is about someone running away a good tag line would be about someone always being one step ahead of the game.
I found this website: http://www.saidwhat.co.uk/keywordquotes/ahead
Here are a few I liked from here: Courage is one step ahead of fear
Quit while you're ahead

So other things i thought we could include in the tag line could be about deception, blind love, game (like cat and mouse), something to do with a knife, the trailer also shows the villain knocking on the door:
Walking the knife's edge
When your heart has been deceived your mind is silenced
Love can be the deadliest enemy

Deception favours those who are blinded by love
Don't forget to lock your door
Strangers are the only ones you can trust
Accidental betrayal
You stop, you die, you move and he'll see you
Fortune favours the wicked
Let the games begin
The rules have been broken

We will discuss our ideas in our lessons and hopefully come up with a catching (but also scary and effective) tag line.

Rach

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